Alaska Airlines is launching mobile booking, which allows customers to buy tickets from any mobile device.
The carrier also rolled out Flight Status On the Go, which allows customers to text 252752 (ALASKA) for current flight status information, including city pairs, arrival and departure times, and gate information.
Features of the new mobile site allow users to search and book one-way or roundtrip tickets for up to seven travellers at a time; view a three-day low-fare calendar; select a seat at no additional charge; view optional upgrades such as mileage or elite-tier status upgrades safely purchase tickets online using secure socket layers (SSL)—the same technology used by banks and credit cards for online shopping or synchronize their bookings with Alaska’s apps for the iPhone, iTouch and Android devices
The new features build on Alaska Airlines’ earlier mobile site, which allowed passengers to pay for checked bags, check in and check flight status.
“This mobile website allows us to cast a wide net to make booking a ticket on Alaska Airlines fast and hassle-free regardless of the type of mobile device you’re using,” said Curtis Kopf, managing director of customer innovation and alaskaair.com.